SEBASTIAN SCHULZ

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OWN BAR BY ALDI   

Expensive? Nope Aldi. We staged a unique brand experience as a social multiplier to prove it. In the stylish OWN pop-up bar in Berlin, selected guests and influencers were able to sample fancy drinks from mixologists and snacks at fine dining level. The speciality: Everything we served in the OWN Bar was prepared entirely with ALDI’s own brands.